Customer Success Roundup for the 2nd November 2018

Akita’s Customer Success Roundup is a list of hand-picked resources from around the web brought to your inbox. We’ve enjoyed reading them and we hope you do too.

Donna Kelly of BombBomb explains why your new recruits belong in the CS department in “Career Progression with Customer Success: Why All Your Employees Should Start Here“.

CSM at Intercom, Aron Schwartz details how Customer Success slots into the organization and lists his 3 tips for cultivating Customer Success in “How to Balance Customer Success and Revenue in Sales“.

Writing for The Success League, Customer Success coach Amin Akbarpour publishes his account planning guide to help CSMs get organized for 2019 — “So, You’re Saying There’s A Chance! Account Planning for Customer Success“.

Chris Newton of Influitive sees a ton of potential in your very best customers, detailing his “6 Powerful Tactics For Nurturing Your Customer Advocates” and “5 Ways to Mobilize Your Advocates to Boost Your Customer Success Function“.

Customer Success Manager at Freshworks Inc. Rithik Chandran touches on the topic of buyer’s remorse in SaaS and how to combat it in “Role of Customer Success in Controlling Post Purchase Dissonance“.

Netigate offers a quick behind-the-scenes look at their Customer Success team and processes in “Going the Extra Mile in Customer Service“.

Here’s one to pass to your Product team. Louis Grenier of Hotjar interviews Doodle’s Chief Product Officer, Jack Berglund discussing their practicing of acting on user feedback–and fast–in “Lean Ux in Action: How Doodle Constantly Improves Its Product for 250m Users“.