Customer Success Roundup for the 22nd April 2022

Akita’s Customer Success Roundup is a list of hand-picked resources from around the web brought to your inbox. We’ve enjoyed reading them and we hope you do too.

This week, Akita co-founder Clay Smith, hosted a workshop to talk about why it is important to segment your customer base, what segments you might create and how to create them. He posts about it and shares the video and deck in — “Why (And How) Customer Success Managers Should Segment Their Customer Base“.

Customer Success Consultant, Anita Toth, shares an invaluable resource for any and all Customer Success (and Sales) teams in — “45 best Customer Questions for CSMs“.

Sixteen Ventures’ Lincoln Murphy reflects on why — “Customers Hate These 3 Things (and How to Avoid Them)“.

LaunchDarkly’s Nicholas Honey asks (and answers) — “Where Do We Start With Customer Success?“.

On the DestinationCRM blog, Kellie Capote lists — “6 Steps to Launching Your Customer Health Dashboard“.

Founder and President of McorpCX, Michael Hinshaw, reveals and expands on — “The Four Most Common Customer Journey Mapping Activation Gaps“.

UPCOMING EVENTS

How GitLab Scaled Customer Value For Long Tail Customers / 26th April @ 2PM ET
When faced with a high volume of customers, how do you scale your organization’s ability to drive customer adoption. Learn More

SaaS Metrics Summit / 27th April
Make smart decisions with data-driven strategies to drive success. Learn More

How CS teams can more effectively leverage customer feedback / 12th May @ 11AM EST
Webinar with The Customer Success Collective and Pendo. Learn More

CSN Cafe Cambridge / 18th May @ 5.30 BST
Designed for Customer Success Professionals of all levels to meet in person, discuss challenges and share best practices in the industry over drinks. Learn More

The Customer Conference — London / 15th & 16th June
Independent Customer Success event for tech and non-tech companies. Learn More