Customer Success Roundup for the 12th April 2019

Akita’s Customer Success Roundup is a list of hand-picked resources from around the web brought to your inbox. We’ve enjoyed reading them and we hope you do too.

Shaira Williams on the Chamaileon blog gives us some really useful and detailed guidance in “Retention Email Marketing: 10 Types of Emails to Guide Your Next Campaign“.

While we’re on the topic of emailing, Kristen Dahlberg from Sendlane offers “Five Tips for Creating Engaging Onboarding Emails“.

LiveAgent‘s Matej Kukucka outlines “5 Ways B2B Companies Can Improve Customer Retention“.

According to Sara Archer of ChartMogul, up to 40% of churn can stem from payment failures. She helps us out with “The Ultimate Failed Payments Cheat Sheet“.

Lynsey Duncan, Product Researcher at Intercom, writes about “Understanding Your “Aha” Moments and Putting Them to Work“.

Sara Staffaroni of GetFeedback asks and answers the not-so-simple question “What is a Good NPS Score?“.