Customer Success Roundup for the 9th August 2019

Akita’s Customer Success Roundup is a list of hand-picked resources from around the web brought to your inbox. We’ve enjoyed reading them and we hope you do too.

Jilt CEO Max Rice details “How to Use a Welcome Email Campaign to Increase Customer Satisfaction“.

Michael Collins, Strategy Consultant with Appirio, outlines why he believes “The Only Metric That Matters… [Is] Customer Lifetime Value“.

Fairmarket‘s Head of Growth, Ben Winter, guides us in how to get customers to their ‘Aha moment’ in “How to Identify Your Product’s Activation Metric“.

ProfitWell‘s Patrick Campbell delves into “Customer Churn Analysis: One of SaaS’s Most Important Processes“.

Shep Hyken and UX author Jeff Gothelf discuss how companies must build a culture around listening and responding to customers in “Building a Culture of Creative Response to Customer Need” [Podcast].

CleverTap‘s Brianna Miller details “9 Actionable Customer Experience Metrics to Boost User Retention“.